We're committed to the community.

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Give today. Change tomorrow.

You can be a Game Changer for our community today. It’s as easy as cashing out and donating the change left on your slot and racing vouchers or dropping off and gifting change. When we all contribute, it adds up quickly.

Southland in the community.

As one of the largest employers in West Memphis, Southland Casino Hotel is committed to further supporting the tri-state area through volunteer efforts, donations, and continued investments.

When it comes to giving back to the community, Southland Casino Hotel is ALL IN.
Southland Casino Hotel’s Community Engagement Office is designed to identify and invest in areas within Eastern Arkansas, Memphis and the Mid-South. Our goal is to empower our neighbors to care for their health, futures, and connect with each other, through Southland’s philanthropic channels.

We embody three focus areas:

ACHIEVE: Helping neighbors achieve greater educational and career success.
CONNECT: Helping neighbors come together to strengthen community.
THRIVE: Helping neighbors make healthy choices.

Ready to make a real impact? The team at Southland Casino Hotel is asking you, our valued guests, to consider donating to Dorothy Day House. The Dorothy Day House offers vital assistance to families facing houselessness in Memphis,TN, creating a safe environment where families can rebuild and regain their independence.

Our network of Lucky North® Club properties is also conducting corresponding drives in other U.S. cities. Change starts here, with your generous donation. Thank you for your generosity.

Game Changer Giving 2023 total:


Southland is committed to caring for healthier communities, creating brighter futures, and connecting with local communities.

Southland is ALL IN to help our communities and families ACHIEVE, CONNECT, AND THRIVE.

Because we ACT with a purpose!

Please take advantage of our new online giving process.
Review the application prior to completing online registration.
Southland All IN program is designed to support qualified 501(c)(3) non-profit organizations recognized by the IRS as a tax-exempt, and they are located in the Mid-South area (Arkansas, Tennessee, Mississippi). Southland offers sponsorship and in-kind donations in the form of Southland Gift Cards, Merchandise, or Food & Beverage.
Southland does not make charitable contributions to the following causes and organizations:

  • Individuals
  • Family reunions
  • Beauty contests
  • Advertisement directed towards anyone under the age of 21 years old

Fill out our online Community Gifts Application or Southland Sponsorship Application*.

For more information please email us.